TikTok: For You Collective

A captivating fusion of creativity and community. As a freelance graphic designer for TikTok, I was tasked with art directing and illustrating bespoke invitations for a special event tailored to business owners.

Inspired by the idea of unity and the concept that TikTok is more than just individual voices, I conceived an innovative design. The invitations were designed as puzzle pieces, symbolizing our collective strength and connectivity within the TikTok community.

To create a deeper personal connection, I took a universal approach. By that, I mean each invitation became a miniature universe, with astrological constellations unique to each recipient. This added a personal touch, highlighting the uniqueness of each member within our larger celestial community.

Please note that what I'm showcasing here is not the final draft but my favorite iteration of our creative journey. It represents a snapshot of the imaginative process that went into making this project a success.